Understand a Changing Industry


Learn from Industry Experts


Establish an Online Presence



Do you struggle with:

  • feeling alone in your business
  • feeling overwhelmed by all there is to know and not fully understanding where to start
  • lacking the tools, technology and skills to take your products online


You Deserve Global Recognition


You’re dedicated. You're determined. You funnel your passion and your valuable time into the work that you produce. You know your product, but you may not know how to get it into more hands. The eMarket Readiness Program (eMRP) will equip you with the tools for understanding an ever-evolving industry and developing a strong online presence for your brand. You don't even have to leave home to learn -- this program is held virtually. It's time to take things global, and that time starts now. Walk away with an action plan for your business that takes you forward confidently the changing artisan market.


Grow your Artisan Network


Bring knowledge about the artisan sector to your organization and connect with artisans, designers, buyers and industry experts worldwide. People find that the community that is fostered by our events is one of the most beneficial outcomes.


Connect with others just like you.

Relevant Training Topics


> Post COVID-19 Trends in Color & Design

> Building Buyer Relationships Online

> Global Opportunities & Trends for Handmade

> Sales Channels Strategies

> Product Development & Design for the Handmade Market

> Costing & Pricing Strategies


…and so much more! Full list of topics available below.

Exclusive Access


>16 hours of virtual, Zoom-hosted learning from handmade industry experts

> 4 Small Group virtual coaching sessions

> Digital ATA Training workbooks

> Exclusive access to recorded presentations


…and so much more! Details available below.

We get it – there are so many obstacles.


For over 45 years we have been connecting Artisans to resources, education, and more importantly -- to each other. Here are just a few of our alumni.



eMRP Topics

  Introduction
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days after you enroll
  Day 1: Global Opportunities & Trends
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days after you enroll
  Day 2: Color Trends + Product Development + Design
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days after you enroll
  Day 3: Costing & Pricing, Marketing
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days after you enroll
  Day 4: Building Buyer Relationships & Buyer Panel
Available in days
days after you enroll
  Taking it forward!
Available in days
days after you enroll

This course is closed for enrollment.

Download our Free DIY Product Photography Guide


Our DIY Product Photography Guide will give you the essential elements to get great lifestyle product photos AND product photos on white.


Grab your e-guide today by filling in your details below.