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How to Create Powerful Communication for Social Media
Introduction
Welcome to the course (1:51)
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Lesson 1
Your message is your brand. (5:48)
Relevance: The Why by Simon Sinek (7:15)
Lesson 2
Your Story and the customer and purpose (12:11)
Lesson 3
Crafting your story (8:32)
Where do you add the most value (5:08)
The Parable of the clockmaker: a lesson on value (2:00)
Lesson 4
Social Media (15:08)
Lesson 5
Instagram (10:34)
Instagram example (7:00)
Lesson 6
Pinterest (5:30)
Pinterest example (5:33)
Lesson 7
Facebook (3:02)
Facebook example (5:04)
Lesson 8
Putting it all into practice (8:13)
Course Feedback
Bonus Lesson
Using Plann (8:39)
BONUS: Live Q&A Sessions with Marcella Echavarria
Q&A Session 1 (51:09)
BONUS Webinar Replay
Finding Your Voice Through Instagram (63:05)
Relevance: The Why by Simon Sinek
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